FROM THE FIELD
Webmaster Notes.
Ideas worth keeping. Questions worth asking. Notes from the LobbyHunt editorial desk.
identify(person)
track(event)Know the person.
≠ APPROVALA public page is not
CLAIM.
CONCLUSION.Three layers.
track(event)
CRM · DATA MODELS
Know the person.
Understand the event.
Why Identify and Track solve different problems in your CRM workflow.
PUBLIC PAGE≠ APPROVAL
AFFILIATE · DUE DILIGENCE
A public page is not
a partnership approval.
The market, traffic and contracting questions to settle before you proceed.
FACT.CLAIM.
CONCLUSION.
EDITORIAL · RESEARCH
Three layers.
One honest review.
A clear distinction between what we know, what vendors say and what we infer.